Team: Shams Hazim, Timon Mekke, Teun Graafmans
This assignment was a collaboration between the classes: ergonomics and branding. The briefing was to design a series of gardening tools which are verified according to ergonomic values. The series contain a pruning shears, grass shears and plant sprayer.
The products from GRØN are in the high-end segment. The pruning shears has a robust and minimalistic design. This amplifies the connection with nature and helps the user to relax while gardening.
Analysis
Market positioning
We’ve made a comparison between the main competitors in gardening tools, including ourselves. This gave us some guidance in the design process.
Width
From the test results for width to conclusion is that most respondents prefer model 1. Model 1 scores averaged 4/5, model 2 scores 3.18/5 and model 3 scores averaged 1.43/5. So the width of the handle will resemble the width of model 1 which is in-between 26mm and 30mm.
Curvature
According to the participants, the concave handle is the least favorite. This model scored an average score of 3.18. The convex and straight model scored about the same, with the convex scoring average 3.72 and the straight average 3.78. The conclusion from these results is that there is not that much of a difference between the models.
Hinge
Model 1, with the hinge close to the top of the model, scores much less than the others. Its score is average 2.07. The score of model 2 is 3.43 and model 3 scores 3.79. Thus model 3 is preferred by a small margin.
